6 results found.

Basics for Branding Your Business

This video session will guide you through the basics of branding for your small business. Learn how to define your brand, build awareness, and maintain consistency across all touch-points. We'll cover strategies for new and existing businesses, including market research, brand audits, and effective marketing techniques

July 19, 2025
Basics for Branding Your Business
Video

7 Simple Tips For Understanding Your Target Audience

These seven practical tips can help you cut through the guesswork and get clear on your audience. Learn who they are, what they need, and how to reach more customers like them, so you can position your marketing efforts to hit home—and not just into the void.

July 17, 2025
The Hartford 7 Simple Tips For Understanding Your Target Audience
Web Resources

How to Tell Your Business Story

Learn how to talk about your business in a way that connects with customers, investors, partners—even friends and family.

April 1, 2025
How to Tell Your Business Story
Video

Managing Your Online Presence & Developing a Marketing Plan

A strong online presence is essential for any small business in today’s digital age. This workshop will guide you through the process of keeping your Google Business Profile, social media accounts, and website up-to-date and optimized.

September 20, 2024
Managing Your Online Presence & Developing a Marketing Plan
Digital Tool

Understand Your Customer Using Google Tools

In this Small Biz Digital Trainers webinar, you'll learn to use AI to simplify your work, develop your messaging and voice, create buyer personas, and more.

January 29, 2024
Understand Your Customer Using Google Tools
Digital Tool

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